Patagonia Enters a Three-Year Commitment with AEG Media as their Official Sponsor
Portland, OR (November 27, 2007)—Over the next three years Patagonia has committed to be the Official Sponsor for AEG Media in both the film production series and the Fly Fishing Film Tour.
Patagonia grew out of a small company that made tools for climbers. Alpinism remains at the heart of a worldwide business that still makes clothes for climbing – as well as for skiing, snowboarding, surfing, fly fishing, paddling and trail running.
Patagonia’s values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted. The approach they take towards product design demonstrates a bias for simplicity and utility.
For Patagonia, a love of wild and beautiful places demands participation in the fight to save them, and to help reverse the steep decline in the overall environmental health of the planet. They donate their time, services and at least 1% of sales to hundreds of grassroots environmental groups all over the world who work to help reverse the tide.
Staying true to their core values during thirty-plus years in business has helped create a company they are proud to run and work for. And their focus on making the best products possible has brought Patagonia much success in the marketplace.
AEG is dedicated to using Patagonia’s clothing and gear, over the next three years, in all film productions as well as promoting their product line on the film tour.
AEG Media is an adventure media company based in Merlin, OR whose enterprise includes an annual film tour event and feature films. They believe in catch and release and are avid members of 1% for the Planet and AFFTA. Their mission is to revolutionize the world of fly-fishing one epic adventure at a time.
www.patagonia.com
Patagonia grew out of a small company that made tools for climbers. Alpinism remains at the heart of a worldwide business that still makes clothes for climbing – as well as for skiing, snowboarding, surfing, fly fishing, paddling and trail running.
Patagonia’s values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted. The approach they take towards product design demonstrates a bias for simplicity and utility.
For Patagonia, a love of wild and beautiful places demands participation in the fight to save them, and to help reverse the steep decline in the overall environmental health of the planet. They donate their time, services and at least 1% of sales to hundreds of grassroots environmental groups all over the world who work to help reverse the tide.
Staying true to their core values during thirty-plus years in business has helped create a company they are proud to run and work for. And their focus on making the best products possible has brought Patagonia much success in the marketplace.
AEG is dedicated to using Patagonia’s clothing and gear, over the next three years, in all film productions as well as promoting their product line on the film tour.
AEG Media is an adventure media company based in Merlin, OR whose enterprise includes an annual film tour event and feature films. They believe in catch and release and are avid members of 1% for the Planet and AFFTA. Their mission is to revolutionize the world of fly-fishing one epic adventure at a time.
www.patagonia.com
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